{"id":668,"date":"2023-09-16T18:03:58","date_gmt":"2023-09-16T18:03:58","guid":{"rendered":"https:\/\/courtney-demo.bslthemes.com\/?page_id=668"},"modified":"2026-01-18T12:30:37","modified_gmt":"2026-01-18T12:30:37","slug":"blog","status":"publish","type":"page","link":"https:\/\/debbiehill.ca\/?page_id=668","title":{"rendered":"Blog"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"668\" class=\"elementor elementor-668\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1501bb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1501bb6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d7b9cbf\" data-id=\"d7b9cbf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-978e44a elementor-widget elementor-widget-courtney-intro\" data-id=\"978e44a\" data-element_type=\"widget\" data-widget_type=\"courtney-intro.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<!-- banner -->\n\t\t<section class=\"mil-banner-sm mil-center\">\n\t\t\t<div class=\"mil-banner-top mil-up\"><\/div>\n\t\t\t<div class=\"mil-banner-title\">\n\t\t\t\t\t\t\t\t<h1 class=\"mil-h1-sm mil-up mil-mb-60\">\n\t\t\t\t\t<span >\n\t\t\t\t\t\tBlog\t\t\t\t\t<\/span>\n\t\t\t\t<\/h1>\n\t\t\t\t<ul class=\"mil-breadcrumbs mil-up\"><li><a href=\"https:\/\/debbiehill.ca\/\" title=\"Debbie Hill\">Home<\/a><\/li><li><a><\/a><\/li><\/ul>\t\t\t<\/div>\n\t\t<\/section>\n\t\t<!-- banner end -->\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-98443a1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"98443a1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-545bbfd\" data-id=\"545bbfd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-280230f elementor-widget elementor-widget-courtney-blog-grid\" data-id=\"280230f\" data-element_type=\"widget\" data-widget_type=\"courtney-blog-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<!-- blog -->\n\t\t<section>\n\t\t\t<div class=\"row justify-content-between align-items-center js-blog \">\n\t\t\t\t\n\n<div class=\"col-lg-6\">\n\t<div id=\"post-1852\" class=\"post-1852 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized\">\n\t\t\n\t\t<div class=\"mil-blog-card mil-mb-60\">\n\t\t\t\t\t\t<div class=\"mil-cover mil-up\">\n\t\t\t\t<a href=\"https:\/\/debbiehill.ca\/?p=1852\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/debbiehill.ca\/wp-content\/uploads\/2026\/01\/ls2.png\" alt=\"What a Monthly Marketing Retainer Is (And When It Makes Sense)\" \/>\n\t\t\t\t\t<div class=\"mil-link mil-icon-link\">\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"feather feather-arrow-right\">\n\t\t\t\t\t\t\t<line x1=\"5\" y1=\"12\" x2=\"19\" y2=\"12\"><\/line>\n\t\t\t\t\t\t\t<polyline points=\"12 5 19 12 12 19\"><\/polyline>\n\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"mil-post-date\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"mil-accent\">\n\t\t\t\t\t\t\tUncategorized\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"mil-dot-divider mil-accent\">&#x2022;<\/span>\n\t\t\t\t\t\t<span class=\"mil-softened-30\">\n\t\t\t\t\t\t\tJanuary 18, 2026\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"mil-descr\">\n\t\t\t\t\t\t\t\t<h4 class=\"mil-up mil-mb-30\"><a href=\"https:\/\/debbiehill.ca\/?p=1852\" class=\"mil-dark\">What a Monthly Marketing Retainer Is (And When It Makes Sense)<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"mil-up\">\n\t\t\t\t\t<p>A monthly marketing retainer is often misunderstood. It\u2019s not about locking clients into unnecessary work or filling hours for the sake of it. When done well, a retainer is simply.. <span class=\"mil-el-more\"><a href=\"https:\/\/debbiehill.ca\/?p=1852\" class=\"mil-btn mil-sm-btn\"><span>Read more<\/span><\/a><\/span><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\n<div class=\"col-lg-6\">\n\t<div id=\"post-1840\" class=\"post-1840 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing\">\n\t\t\n\t\t<div class=\"mil-blog-card mil-mb-60\">\n\t\t\t\t\t\t<div class=\"mil-cover mil-up\">\n\t\t\t\t<a href=\"https:\/\/debbiehill.ca\/?p=1840\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/debbiehill.ca\/wp-content\/uploads\/2026\/01\/blog1.png\" alt=\"How I Support Life Science Marketing Teams Without Overcomplicating Things\" \/>\n\t\t\t\t\t<div class=\"mil-link mil-icon-link\">\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"feather feather-arrow-right\">\n\t\t\t\t\t\t\t<line x1=\"5\" y1=\"12\" x2=\"19\" y2=\"12\"><\/line>\n\t\t\t\t\t\t\t<polyline points=\"12 5 19 12 12 19\"><\/polyline>\n\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"mil-post-date\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"mil-accent\">\n\t\t\t\t\t\t\tMarketing\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"mil-dot-divider mil-accent\">&#x2022;<\/span>\n\t\t\t\t\t\t<span class=\"mil-softened-30\">\n\t\t\t\t\t\t\tJanuary 18, 2026\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"mil-descr\">\n\t\t\t\t\t\t\t\t<h4 class=\"mil-up mil-mb-30\"><a href=\"https:\/\/debbiehill.ca\/?p=1840\" class=\"mil-dark\">How I Support Life Science Marketing Teams Without Overcomplicating Things<\/a><\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"mil-up\">\n\t\t\t\t\t<p>Life science marketing teams already operate in complex environments \u2014 long sales cycles, technical subject matter, regulatory considerations, and multiple internal stakeholders. In my experience, what most teams don\u2019t need.. <span class=\"mil-el-more\"><a href=\"https:\/\/debbiehill.ca\/?p=1840\" class=\"mil-btn mil-sm-btn\"><span>Read more<\/span><\/a><\/span><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/div>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t<div class=\"col-lg-12\">\n\n\t\t\t\t\t\t<div class=\"mil-pagination mil-up\">\n\t\t\t\t\t\t\t<div class=\"mil-divider mil-mb-90\"><\/div>\n\t\t\t\t\t\t\t<div class=\"mil-pagination-buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t\n\t\t<\/section>\n\t\t<!-- blog end -->\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f98c7bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f98c7bc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-38a35b6\" data-id=\"38a35b6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d970f7 elementor-widget elementor-widget-courtney-cta\" data-id=\"7d970f7\" data-element_type=\"widget\" data-widget_type=\"courtney-cta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<!-- call to action -->\n\t\t<div class=\"row justify-content-center\">\n\t\t\t<div class=\"col-lg-8\">\n\t\t\t\t<div class=\"mil-center\">\n\t\t\t\t\t\t\t\t\t\t<h2 class=\"mil-up mil-mb-60\">\n\t\t\t\t\t\t<span >\n\t\t\t\t\t\t\tStay up-to-date with my latest news by subscribing!\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"mil-up\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f681-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"681\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F668#wpcf7-f681-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"681\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.4\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f681-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"mil-subscribe-form\">\n   <span class=\"wpcf7-form-control-wrap\" data-name=\"nf_email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Your Email\" value=\"\" type=\"email\" name=\"nf_email\" \/><\/span>\n   <button type=\"submit\">Subscribe<\/button>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<!-- call to action end -->\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Blog Home Uncategorized &#x2022; January 18, 2026 What a Monthly Marketing Retainer Is (And When It Makes Sense) A monthly marketing retainer is often misunderstood. It\u2019s not about locking clients.. <span class=\"mil-el-more\"><a href=\"https:\/\/debbiehill.ca\/?p=1840\" class=\"mil-btn mil-sm-btn\"><span>Read more<\/span><\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-layout-builder.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-668","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/debbiehill.ca\/index.php?rest_route=\/wp\/v2\/pages\/668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/debbiehill.ca\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/debbiehill.ca\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/debbiehill.ca\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/debbiehill.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=668"}],"version-history":[{"count":4,"href":"https:\/\/debbiehill.ca\/index.php?rest_route=\/wp\/v2\/pages\/668\/revisions"}],"predecessor-version":[{"id":1858,"href":"https:\/\/debbiehill.ca\/index.php?rest_route=\/wp\/v2\/pages\/668\/revisions\/1858"}],"wp:attachment":[{"href":"https:\/\/debbiehill.ca\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}